Yakult Vietnam changes product packaging to support Pink Hat Day 2019

Yakult has spent 3 years travelling alongside with Breast Cancer Network Vietnam on the Pink Hat Day to continue the mission of raising awareness and understanding about breast cancer. This year, the Pink Hat Day is once again hosted with the theme “Zumba Party” with support from the Yakult Corporation – one of Japanese leading brands in healthcare products for family.

Breast Cancer Network Vietnam wishes to send the most sincere appreciation to Yakult Vietnam – a top sponsoring unit of the Pink Hat Day 2019 with positive and constant activities annually for the operation of the Network.


In this October, Yakult will change company’s product packaging and extract a part of revenue in October 2019 to raise community awareness of breast cancer and spiritually empower the breast cancer patients. Accompanying with BCNV, this year, Yakult goes on being a main sponsor and at the same time, brings many new products to the Pink Hat Day at its booth.

(Yakult’s packaging in Oct 2019 – Responding to Pink Ribbon Month)



Pink Hat Day is an annual event hosted by Breast Cancer Network Vietnam in October for the purpose of raising awareness and change community behavior towards breast cancer. 

(Statistics: 230 sets of hair donated directly; more than 50 photos from 6 campaigns displayed; 250 participants dancing Zumba – representing positive energy in fighting against breast cancer; 50 wigs gifted to Nghe An Oncology Hospital by Yakult Director – Mr. Toshihiko Haramoto; 600 volunteers contributing to making the 1st gigantic pink ribbon in Vietnam; 1,500 Yakult bottles given to participants; approximately 1,645 participants during the event; 150 free sessions of screening from Singapore Cancer Center; 35 press and media units; Total of funds raised: 324,948,000 VNĐ)

Summary of activities and results achieved on the Pink Hat Day 2018

With this year’s theme “Party in Pink” – Movin’ to end breast cancer inspired by the energetic Zumba dance with healing power, this year’s event promises participants, especially Pink Warriors, more fascinating, surprising moments through activities during the event such as zumba flashmob, make-up, face painting, hair cutting and donating for raising funds, etc

Activities during the Pink Hat Day 2019 includes:

  • Cut-Donate hair
  • Zumba Party 
  • Master Class: Workshop training by international Zumba coaches
  • Photovoice Album of breast cancer patients
  • Photoshoot Album of singers, actors and actresses to propagandize prevention and to raise awareness of the illness
  • Activities: Breast cancer screening, Cutting hair to raise fund, makeup, t-shirt designing, face painting, etc
  • BCNV’s and partners’ booths
  • Examine and consulting on breast cancer


Time: 12:00 – 21:00, Sunday October 27th 2019

Venue: 02, Ho Xuan Huong, Ward 06, District 3, Ho Chi Minh City

Ticket purchasing link on TicketBox:

Event signing link:

Be a company with Yakul Vietnam and BCNV on this year’s Pink Hat Day to empower the Pink Warriors!


Update more on Fanpage BCNV:

Mạng lưới Ung Thư Vú Việt Nam – Breast Cancer Network VietNam